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| BEFORE |
| The store is bright but
cluttered and lacks a clear message. |
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| AFTER |
| This view presents an open
and clean impression. The back wall in the store has a
lovely taffeta curtain to designate the back room, the
products are displayed in an orderly fashion. Pamela
Chatry concludes the day out front with Ashok and Jyoti. |
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| BEFORE |
| The beautiful shawls hanging
on the top left wall were not showcased. |
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| AFTER |
| Here's strong image
showcasing matching tunics and shawls. It sends a clear
message to buyers on how to complete the look. We
organized the revenue generating products to be within
reach and on the saleable walls. |
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| BEFORE |
| The rolls of ribbons on the
left of the image are actually imported Indian Bangles.
The cabinets prevented buyers from browsing through the
glitzy purse collection. There was a stunning assortment
of tribal jewellery behind the cabinets that was not
moving. |
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| AFTER |
| What a brilliant display and
transformation! Everything shines as items are color
blocked in similar shades or colors. It's easy to see
what you are attracted to here - gorgeous pillows,
embroidered tunics and stylish purses. This area really
communicates boutique. The break in cabinets and the
distance from the walls creates flow. |
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 |
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| BEFORE |
| Here Pamela Lambert-Barnes is on the left
explaining to Ashok and Jyoti the new layout. As you can
see they are both lovely, open and interested with the
changes. |
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| AFTER |
| This wall has now become a
feature wall where seasonal items are displayed next to
a mirror that reflects the personality of the store. The
cabinet and bracelet display create a dressing room
atmosphere. |
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| BEFORE |
| The tapestries weren't
displayed to their full advantage nor was the window
being capitalized. |
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| AFTER |
| We added some circular cut
mirrors in a playful shape to the red window screen. It
reflects the rich colors and patterns from the pillows
on nearby shelves and doubles for customers to try
jewellery on from the cabinet. |
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 |
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| BEFORE |
Here's Pamela Chatry
offering some business learnings. Note the back wall to
the right full of pillows and bangles.
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| AFTER |
| This view shows all the
bangles grouped by color and within reach. We
categorized the store and made it easier for the buyer
to find what they want. This is the auditory section
with belly dancing skirts and bangles. |
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